Jo Malone - London Hinoki & Cedarwood Cologne Intense

Jo Malone London Hinoki & Cedarwood Cologne Intense is a serene, woody fragrance inspired by the Japanese practice of shinrin-yoku (forest bathing). Launched in 2024, it was crafted by perfumer Anne Flipo in collaboration with Céline Roux, Jo Malone London’s Global Head of Fragrance. The scent captures the tranquillity of ancient forests, blending clean freshness with deep, grounding woods.

Scent Profile:

• Top Notes: Aromatic Clean Accord, Cinnamon
• Heart Notes: Hinoki Wood, Clove, English Lavender
• Base Notes: Cedarwood, Patchouli, Tonka Bean

The fragrance opens with a fresh, aromatic twist, complemented by a hint of cinnamon. The heart reveals the rare hinoki wood, known for its dry, fragrant, and resinous aroma, enriched with clove and soothing English lavender. It settles into a warm base of cedarwood, patchouli, and tonka bean, offering a comforting and elegant finish.